MLMs were never my thing but if I decided to take it seriously today, Cesar L. Rodriguez would be at the top of my list as an MLM coach. I’ve known about Cesar for years now after coming across him online.
Cesar Rodriguez is a successful multilevel marketer who has reached top-level status with MLM companies he has been a part of. He has years of experience coaching other multilevel marketers and is a well-known and highly sought-after public speaker.
His YouTube channel has a lot of great content in which he shares valuable tips for prospecting and growing your business. Cesar is down-to-earth and offers actionable advice for MLMers.
Cesar L. Rodriguez MLM Background
Cesar got his start in MLM by a chance encounter with his future mentor who was already a successful multilevel marketer.
In order to learn all that he could and dive deep into training, he packed up everything and moved to the same state as his mentor to be closer.
That move paid off because Cesar is at the top of his game when it comes to prospecting and lead generation.
Not only can he prospect in person but he has online lead generation working as well.
He has branched out into product creation and sells his own MLM training courses.
Besides selling courses, you can hire Cesar as a coach with packages ranging from $1,000 up to $30,000.
The higher-end packages include spending time with Cesar in person and learning how to prospect on the streets as well as setting up online funnels to automate lead generation.
If you follow his Instagram account, you can get a sneak peek of some of his in-person coaching which is conducted in his home.
You may see Cesar wearing t-shirts, hats, or wristbands with the logo B10xB on them. This is his personal brand that is short for Be 10 Times Bolder.
The motto acts as a reminder for times when you’re in an uncomfortable situation such as prospecting for new leads. What would you do if you were ten times bolder?
It’s a great reminder to take action even when you don’t want to or if you are out of your comfort zone.
Cesar Rodriguez Coaching Products
If you aren’t able to hire Cesar as a coach, you can still benefit from his experience through his coaching products.
He offers four different products that can help anyone interested in growing their MLM business.
His products include:
- Prospecting Mastery
- Calling & Closing Mastery
- Leadership Mastery
- The Immediate YES Formula
The first three products are also available in a bundle package.
Should You Have an MLM Coach?
Multilevel marketing is not an easy home business to grow. It involves direct sales. Although most MLM opportunities appear to be easy to start, many people never get to the level of earning a steady income.
The biggest hurdle for most MLMers is having to grow their own downline. Growing a downline requires prospecting.
Speaking to people you know about your business opportunity is one thing but approaching complete strangers is a nerve-wracking experience for many.
An Inactive or Inexperienced Upline Sponsor
If you happen to sign up under someone who isn’t very active or doesn’t have much experience, you’ll need to find someone else to mentor you.
A coach can make a big difference in the growth of your business. You get to learn from their mistakes and implement strategies that are proven to work.
Be prepared to spend quite a bit of money for an experienced coach. Cesar knows the value of his time and experience. Therefore his coaching prices are on the high end.
However, what you pay in coaching can pay off for you 10-fold if you apply what you learn.
My Personal Experience with MLM
The trend seems to be the same for a majority of these companies in terms of income disclosures of their independent distributors.
A bulk of distributors never make more than a few hundred dollars per month or less.
I was an active Beachbody Coach many years ago and managed to sign up a few people into my downline using internet marketing.
However, it was difficult for me to retain people if they weren’t able to build their own downlines.
After a while, I lost interest in the business model and continued with my pursuit of affiliate marketing which worked out better for me.
Multilevel marketing isn’t my go-to recommendation for earning income online. There are a variety of ways to make money online such as affiliate marketing, digital product creation, eCommerce, and more.
However, if you are already in an MLM company or you simply like the business model, a coach such as Cesar could make a positive impact on your overall business growth.
Keep in mind that no matter how much coaching you receive, it is still up to you to take action on what you learn.
You’ll still have to prospect, follow-up with phone or Zoom calls, and close the sale. If you are not comfortable with that, you’ll likely not do well regardless of the coaching you receive.