I got my start in affiliate marketing with a niche website. It was one of the best things I’ve ever done in terms of making money online.
Many people discount niche websites for earning income online. The reason has to do with the amount of content creation involved as well as the length of time it takes before a website earns income.
If you have patience, a niche website is one of the best investments that you can make when it comes to affiliate marketing.
I’ll share some of my favorite advantages of a niche website when it comes to creating a new stream of income online.
Learn why this online business is the best for beginners.
Advantages of a Niche Website for Affiliate Marketing
There are several advantages to having a niche website. I’ll share a brief story about how a niche website changed everything for me.
Several years ago, I worked as a web designer for a web marketing agency. The web team’s job was to create semi-custom WordPress websites for attorneys.
Towards the end of my second year of working for the company, the owner decided to sell the business.
A larger corporation bought the business and a year later, they laid off the entire web team including myself.
I had nothing to fall back on and no job lined up. It was then that I decided to create a website and make money with it.
In the meantime, I had to find another job and took a full-time retail job to make ends meet.
Since I didn’t know how to make money with a website, I didn’t want to waste time trying to figure it out.
Instead, I searched for an online training program and found this one. Following the training in that course is what helped me to create a successful niche website.
I was able to transition out of a full-time retail job to working on my website full-time. That is the power of a niche website if you are dedicated and put in the work.
Work in Any Niche You Want
What can you talk about non-stop because you enjoy it so much? Or what is something that you want to learn and wouldn’t mind sharing your journey?
You can create your website within any niche that you want. For example, I enjoy talking about affiliate marketing. That is why I created this niche website.
I’ve already written hundreds of articles related to the topic. Think about the niches that interest you. If you struggle to find one, consider a niche that falls under the big three:
- Health
- Wealth
- Relationships
Health niches could include diet-based niches like keto, vegan, clean eating, etc. Wealth niches could include personal finance, credit repair, investing, etc. Finally, relationship niches could include dating, parenting, and marriage.
Low-Cost and Low-Risk Online Business
Out of all of the online business models out there, starting a blog is extremely low-cost. You only need three things:
- Domain name (around $13 per year)
- Web hosting (around $10 per month)
- WordPress (Free)
Almost any web hosting provider can set you up with all three. In comparison to launching an eCommerce business, you will spend hundreds of dollars less to start.
Operating a niche website is also low-risk. You are not having to spend money on ads. There are no products to buy, nothing to ship, and no customer service.
That means you don’t have the typical worries associated with other types of online businesses.
Your major investment will be your time to create content.
A Low-Maintenance Online Business
Let’s keep it real. Blogging is easy. You can write using your own voice. There are no rules to follow and you don’t have to be a great writer.
You can create your own schedule. There are no required daily tasks that you must meet. However, the ease of blogging can also be your downfall.
If you do not have the discipline to write content on a regular basis, you will not find success with your website.
It is a plus to be able to operate your business when and how you want. A niche website enables you to do that.
Promote Low-Ticket and High-Ticket Products
There are all types of affiliate products that you can promote and all of them have varying commissions.
Some products offer low-ticket commissions (anywhere from $5 up to $100 per sale) and others offer high-ticket commissions (anywhere from $500 up to $1,000 or more per sale.)
You can promote either type of affiliate product or both. There are no limits to what you can promote.
Option to Sell Your Website in the Future
The great thing about a niche website is that once you’ve learned the formula for earning income with one, you can repeat the process over and over again.
At some point, you may find that you want to sell one of your websites. Considering that it may have only cost you less than $100 to create, you can turn around and sell your website for tens of thousands of dollars.
There are many affiliate marketers that do just that. They create niche websites on a regular basis and once they are earning a profit, they flip them for thousands of dollars.
Choosing a Niche for Your Website
Now that we’ve covered some of the major advantages of creating a niche website, let’s cover how to best choose a niche.
The most common recommendation is to choose a niche that you have a strong interest in. I do recommend this as it helps tremendously when it comes time to create content.
If you don’t have an interest in your niche, you’ll likely want to quit creating content. I’ve seen it happen time and time again, even with myself.
Although choosing a niche you have a genuine interest in is a good option, there is another option that I recommend.
My recommendation for choosing a blog niche is to choose based on an affiliate offer. The reason is that if you are motivated by the affiliate offer, you’ll be motivated to create content to promote it.
Let’s say, for example, you choose an affiliate product that has a high-ticket commission. One of the affiliate products that I promote has a commission of over $700 per sale.
I’m highly motivated to promote that product. When the affiliate offer is a good offer, it will be worth your time and effort in promoting it.
It also helps if you have used the product you’re promoting. Even if it isn’t necessarily your favorite niche, you should understand the product and how it works.
This will make it easier for you to create content for the niche audience who is most likely to buy such a product.
Summing Up
I hope this post has helped to inspire and motivate you to launch your own niche website. It has been one of my very best investments.
It requires dedication, consistency, time, and patience. Stick with it and it can pay off for you as well.
Learn how I was able to quit a full-time retail job to work on my niche website full-time. Click here to learn how.