Choose These Paddle Board Affiliate Programs for Your Niche Blog

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Paddle boarding is a popular outdoor activity for all ages. There are many people that are getting into stand up paddle boarding and seeking information about boards, gear, and other equipment. As an affiliate marketer, you can curate this information and earn income from various paddle board affiliate programs.

Paddleboard affiliate programs vary in the types of products they offer and their commission rates. However, they all rely on affiliate marketers to generate new leads that may convert into customers.

Many of these affiliate programs are managed by affiliate networks and many of them pay out commissions via PayPal or check. The following paddleboard affiliate programs should help you get on your way to earning commissions in this popular niche.

How I Make $1,000 Commissions

Hi! I’m Eartha, the author of this website and an affiliate marketer. I share various affiliate programs as well as ways to help boost affiliate income. Click the link below and I’ll share exactly how I’m able to make $1,000 – $2,000 affiliate commissions:

5 Paddle Board Affiliate Programs to Make Money With

Paddle boards is a great niche for earning affiliate income. Many boards are in the hundreds of dollars and when you add in other accessories, it is a very lucrative niche.

The following companies offer a large selection of products and by targeting this niche audience, there is plenty of opportunity to generate a steady income online.

Stand On Liquid

The Stand On Liquid company was founded in 2010 and offers the largest inventory of paddle boards and board accessories on the West Coast. They also distribute 60 other brands of boards and accessories.

The affiliate program is managed by AvantLink and offers a 5% commission with a 30-day cookie length. This is a great company to affiliate with as they sell a wide range of products to include all types of gear and accessories.

Green Water Sports

The Green Water Sports company sells a wide variety of stand up paddle boards, as well as accessories for paddle boarding. The owner of the company has been into water sports since 1994.

To apply to their affiliate program, you must fill out a simple form and wait for approval. They offer a 4% commission with a 90-day cookie length.

Pumped Up SUP

This company was founded in 2012 and specializes in inflatable stand up paddle board equipment and technology. Why only inflatable paddle boards? According to their about page, they state:

There is a lot of gear out there, and we believe we can provide the best service to our customers by focusing on the fastest growing and perhaps least understood class of SUP equipment. Inflatable SUP boards have unique performance and usability advantages which we are excited about sharing with new and advancing stand up paddlers.

This is a great opportunity if you also want to focus solely on inflatable stand up paddle boards. Subniches are great for earning income online. You are focused on a more targeted audience which can mean more conversions for you.

In order to apply to their affiliate program, you will need to either call their phone number or email them. The commission rate is 4% and the cookie length is 90 days.

Water Outfitters

The Water Outfitters company has been in the water sports industry since 1990. Their online store has been in operation since 1997. When it comes to longevity, Water Outfitters has it.

They have a large inventory of water sports equipment and gear to include paddle boards and accessories. Their affiliate program is managed by AvantLink and offers an 8% commission and 30-day cookie length.


Unlike the other affiliate programs listed here, Grassracks manufactures wall mounted and freestanding racks for boards, skis, and bikes. This is a great niche if you want to focus on storage for paddle boards and other types of boards.

The affiliate program is managed by AvantLink and offers an 8% commission and 30-day cookie length. The average order value is $210.

How to Earn Affiliate Commissions in the Paddle Board Niche

paddle board affiliate programs - paddle boarders

Although there are many ways to earn affiliate commissions, one of the best (and my favorite way) is by creating a niche blog (also referred to as a niche website.)

There are many advantages to creating a niche blog. For one thing, they are extremely low-cost compared to other online business models.

Your out of pocket costs will include registering a domain name and obtaining a web hosting account. I recommend running your blog on WordPress which you can install with one-click with most web hosting services.

In total, your start-up costs can be well under $100 depending on the web hosting provider that you choose. My two recommended hosting providers include SiteGround and WPX.

Why Niche Blogs Work So Well

A niche blog is essentially a website that focuses on one specific topic. Why they work so well with promoting affiliate products is because of the content you create for your blog.

Content is what attracts targeted visitors to your blog. Imagine if you were searching for information about inflatable paddle boards. You do a web search and end up on a niche blog that has really helpful information about inflatable paddle boards.

Chances are, you would spend a bit of time browsing the blog posts and if the author of the post recommended a certain paddle board using their affiliate link, you may click on it and make a purchase.

That is how affiliate marketing works in a nutshell. You create helpful content that attracts your target audience. A percentage of these readers will click on your affiliate links and purchase from the merchant’s website.

I got my start earning affiliate commissions online by creating a niche blog. At first, I had no blueprint to follow and felt a bit lost. I didn’t want to waste a lot of time trying to figure out affiliate marketing on my own so I sought out an online training program and found this one.

Following that training program made a big difference for me. So much so that I was able to transition out of a full-time retail job into working full-time on my niche blog.

How to Create Helpful Content

The content that you create will be the key to having a successful niche blog. I suggest creating a new blog post at least 1 to 2 times per week at a bare minimum.

Figuring out what to write for your niche audience is made easier by doing a bit of long tail keyword research. You don’t need any fancy keyword tools to accomplish this.

My keyword tool of choice is Google search and its autosuggest feature. You can open up Google and begin typing in keyword phrases your niche audience would be interested in.

Another fast way of getting a list of these autosuggest keyword phrases is by using a free tool at They have a premium plan but the free plan will work fine.

Choosing a Paddle Board Subniche

You can absolutely create a general paddle board niche blog. However, sometimes a subniche within a particular niche can do very well in terms of earning affiliate commissions.

Some paddle board subniches to consider include:

  • paddle boards for fishing
  • inflatable paddle boards
  • race and downwind boards
  • surf and whitewater
  • touring boards
  • yoga boards

If you choose to go into a paddle board subniche, make it your goal to provide as much helpful information as you can for any post that you create.

You do not need to be an expert in this niche. It may require a bit of research on your part. If you’ve ever written a research paper, you already have the skills needed to create a helpful blog post.

Closing Thoughts On Paddle Board Affiliate Programs

If you have an interest in water sports, the paddle board niche is a good niche to be in. Most paddle boards range anywhere from $300 up to $1,000 and more.

Creating a niche blog is one of the best ways to generate a consistent income from these affiliate programs. If you are ready to level up your affiliate commissions, consider following the same step-by-step training program I used when I got started.

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